Helping destinations and
brands upgrade and
attract the right audience
With strategy and marketing that support local communities.
What are you looking for today?
Improve and market my business / destination
Marketing Services
From identifying the right audience and developing relevant offers to creating communities where locals and remote workers can connect, expansion strategy and specific marketing campaigns.
I’ve worked with leading brands and destinations across Latin America and Europe. Are you next up?
Design the lifestyle I want
Lifestyle Design
Become more productive, free, and create a life that you’re excited about.
I’ve been location-independent since 2016. Learn how you too can design your ideal lifestyle with time for those things that really matter. Tips on productivity, happiness & personal development.
Travel the World
Travel Inspiration
Discover new places & experiences.
From trends & how to celebrate the Carnival in Rio, to where to eat in Stockholm.
I’ve visited 50+ countries and spent months in several of them. Here are my best tips.
Hi there
I’m Samira
I’m an entrepreneur, marketer, writer, and full-time traveler. I help destinations and brands within hospitality and the future of work improve and grow. From identifying the right audience and creating irresistible offers in collaboration with local entrepreneurs, to developing sustainable communities where locals and digital nomads / travelers can connect, to specific marketing campaigns.
Always with a focus on strategies that support local communities.
These days, I spend most of my time in Latin America and Europe and help clients all over the world. Here to make your destination or brand more attractive and improve your business? Then learn more about how we could help you get there.
I also help people who would like to create a location independent lifestyle to get there with resources. I’ve been location-independent since 2016 and learned a lot along the way! If that’s you, or if you’re just looking for travel inspiration, (I’ve been to 50 + countries and share my best tips) start by checking out some of my content.
What Customers Say
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Get inspired
The Blog
Where would you like to start?
Strategies for destinations and brands to balance visitor numbers in the hospitality industry
How to balance visitor numbers is one of the biggest challenges in the hospitality industry. In this guide, we’ll look at how to get started, different best practices, strategies, and mistakes to avoid.
Marketing & Strategy
Indigenous Tourism: Why it’s growing and what it means for places, brands and travelers
Indigenous tourism is on the rise, driven by a growing awareness of the need to preserve and celebrate diverse cultures. It isn't just changing the way travelers explore the world. It presents exciting opportunities to protect cultural heritage and support the...
Why Dating As An Ambitious Person Can Be Hard (And How To Make It Easier)
Dating can be challenging for anyone. But dating as an ambitious person comes with some unique challenges that can make it even more difficult. Here are some reasons why it can be hard to date and meet someone you click with when you're ambitious, and tips on how to...
An authentic Ambato Ecuador Guide (There is more to explore than the carnival)
While most people visit Ambato for the carnival, there's so much more to this city. It has something to offer year-round, not just during festival season. It's a place where the beauty of the Andes meets rich cultural traditions and an underrated culinary scene....
